Summary
- Children as young as two can now earn points on ITA Airways flights, with families in a position to pool points and unlock special perks.
- ITA Airways’ loyalty program, Volare, welcomes young travelers starting as Smart Club members and advancing through tiers.
- After gathering over a million members in its first yr, Volare anticipates reaching 2.6 million by the tip of 2024.
Italy’s ITA Airways is expanding its frequent flyer program to permit passengers as young as two to gather points on flights. The change will enable families to link accounts and pool points because the carrier is poised to launch seven more long-haul routes this yr.
Volare for all
ITA Airways’ loyalty program, Volare, has been growing rapidly since its launch in March 2022. This system surpassed a million users in the primary yr and is now launching AVVENTURA, the brand new track specifically designed for families traveling with their children. By reducing the joining age from 16 to 2, a brand new segment of travelers can begin to gather points on ITA Airways flights, together with those operated by Skyteam Alliance and partner carriers.
![An ITA Airways Airbus A330-200 at Milan Malpensa Airport](https://static1.simpleflyingimages.com/wordpress/wp-content/uploads/2023/12/an-ita-airways-airbus-a330-200-at-milan-malpensa-airport-davide-calabresi.jpg)
36 Codeshare Partners: ITA Airways Signs Recent Deal With Aeromexico
The brand new agreement includes reciprocal earnings in each frequent flyer programs.
Frequent fliers with children can now unlock the “Create a Family” function for transferring and pooling as much as 100,000 non-qualifying Volare points annually. Family groups can range from one adult and one minor to 2 adults and 6 children. Emiliana Limosani, Chief Business Officer of ITA Airways & CEO of Volare, noted how quickly the loyalty program has grown:
“We’re delighted to introduce the AVVENTURA program, which is tailored to young travellers, and designed to expand the scope of the Volare loyalty program. All good things are available in threes and this recent addition to Volare comes after the previous two dedicated to businesses and SMEs (small and medium size enterprises).
“We’re consistently committed to offering custom-tailored solutions to all our Volare program members, who’ve grown to over 1.8 million in only two years, and as of today also to kids who’re travelling with their families on our Company’s aircraft”.
Photo: ITA Airways
This system will proceed to expand over the following several months to incorporate more “for the young members of the AVVENTURA program and introduce specific products to satisfy their needs.
Earn airline status even earlier
Young travelers can accumulate points identical to adult Volare members. Each member starts on the Smart Club tier before progressing to the Plus, Premium, and Executive clubs. The qualifying points used to advance to the following Tier are only earned on flights, whereas non-qualifying points will be earned by various means and spent on reward flights.
This system has been generous in rewarding its members. At the tip of 2022 and 2023, Volare robotically renewed each member’s earned status, no matter their flying activity or points gained through the yr. Frequent flyers who maintained their Tier through travel were awarded 10,000 non-qualifying points to spend.
Photo: ITA Airways
Chatting with Business Traveler, the airline’s Chief Business Officer, Emiliana Limosani, confirmed this system anticipates reaching its goals of two million members inside the following two months and a pair of.6 million by the tip of the yr.
What’s next for Volare?
This system has rapidly expanded its partners list over the past two years. Earlier this month, ITA Airways announced a codeshare and loyalty partnership with Aeromexico. Up next is likely to be Emirates and its Skywards program. The 2 airlines agreed to expand their interline agreement right into a full codeshare partnership and establish prolonged reciprocal loyalty advantages on each airlines’ frequent flyer programs “.”
![An ITA Airways Airbus A330-200 at Milan Malpensa Airport](https://static1.simpleflyingimages.com/wordpress/wp-content/uploads/2023/12/an-ita-airways-airbus-a330-200-at-milan-malpensa-airport-davide-calabresi.jpg)
ITA Airways Plans Recent Summer Routes To Toronto, Chicago, Riyadh & More
The carrier is soaring to recent heights with six recent international routes this summer.
The airline has also been steadily expanding its route network. A nonstop connection from Rome Fiumicino to Chicago takes off next month, followed by direct connections to Toronto and Riyadh in May. In June, flights will begin to Accra and Kuwait City, followed by Dakar in July and Jeddah in August.
These shall be supported by a fleet of over 80 aircraft, which is anticipated to grow to 96 aircraft by the tip of 2024.