Summary
- Alaska Airlines will bring back hot meals to the essential cabin on flights over 1,100 miles.
- 4 hot meal options can be found for pre-order purchases starting two weeks before departure.
- Chef Tony Wright is behind a West Coast-inspired menu; passengers are excited in regards to the improved inflight dining experience.
Seattle-based carrier Alaska Airlines has launched a brand new initiative to enhance the passenger experience onboard its aircraft. The airline is elevating the premium onboard menu and can bring back hot meals available for purchase within the Most important Cabin, a luxury currently reserved for business class passengers.
The motivation for this recent initiative comes from the success of its industry-leading food and beverage pre-order program, which allows passengers to pick their desired meals long before takeoff. Alaska Airlines claims it has and can proceed offering more dining decisions on domestic flights than another airline.
Starting today, passengers can select from a handful of latest meal options, all chef-curated and taste-tested by the airline’s employees. The carrier indicated that these recent meal options shall be available on all flights exceeding 1,100 miles in length, and all shall be guaranteed to incorporate no less than one hot meal alternative.
Program specifics
The airline’s recent food and beverage program will include 4 key recent hot meal options, complementing freshly prepared cold offerings just like the carrier’s signature fruit and cheese platter. The 4 recent hot meal decisions shall be as follows:
- Carnitas Breakfast Bowl
- Monte Cristo Breakfast Sandwich
- Panang Curry Chicken
- Pretzel Roll Sliders with Chips
Passengers should check the carrier’s website or mobile app to see which specific meals shall be available on their flights. Moreover, hot food will only be available for pre-order purchases between 2 weeks and 20 hours before departure. The carrier also noted that passengers making purchases on select Alaska Airlines bank cards could receive as much as 20% back in statement credits.
The brain behind Alaska’s recent delicious menu is the British Chef, Tony Wright, who has worked multiple times over the past few years with the airline’s catering service, LSG Sky Chefs. The restaurateur quickly indicated that West Coast cuisine was the first inspiration for the most recent additions to the carrier’s menu.
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An exciting opportunity
In line with the airline, passengers have demanded an upgrade to the carrier’s inflight meal offerings within the essential cabin for years. Over the past 12 months, the Alaska Airlines team worked diligently behind the scenes to attain this.
Photo: GingChen | Shutterstock
The airline’s leadership team was understandably excited by today’s program launch. In a press release, Todd Traynor-Corey, a managing director for guest products at Alaska Airlines, had the next words to share:
“We’re known for an inflight menu that’s more thoughtfully curated with care. For some time now, our guests have often asked us if we’re ever going to bring back hot meals within the Most important Cabin.”
The chief would add that the airline had attempted to take care of relative secrecy across the undeniable fact that hot meals would soon be returning to their economy class cabins, which proved difficult given the joy surrounding the matter. No matter whether passengers are seated within the airline’s luxurious premium cabins or the usual economy-class cabin, they’ll check out the culinary delights delivered to them by Chef Tony’s West Coast-inspired gourmet menu.