JetBetter Puts Jet Cards at the Center of Its Business Focus
Boca Raton-based JetBetter is emphasizing jet-card services, with founder Bob Nelson describing a preference some customers may have for planning travel by flight hours.
FlyMarshall Newsroom1 min read
Photo: Private Jet Card Comparisons
JetBetter is emphasizing jet-card services in its business focus. Founder Bob Nelson says some customers may prefer to plan private-jet travel by flight hours rather than by dollar amounts.
Key details
- JetBetter is based in Boca Raton, Florida.
- Bob Nelson is the company’s founder.
- The company is emphasizing jet-card services.
Bob Nelson says some customers may prefer to plan private-jet travel in flight hours rather than in dollars.
Why it matters
Jet cards let customers consider private-jet travel in terms of flight time, a format Nelson says may suit some customers. The service model may also help brokers build customer loyalty.
What happens next
JetBetter’s focus on jet cards puts flight-hour planning at the center of its customer offering. How will private-jet customers use that approach?
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